Kivo Marketing is a web design and development agency with teams in Miami and Barcelona. The same team designs and codes corporate sites, landing pages and online stores in Next.js, WordPress or hand-written code, with technical SEO built in from the start, and Stripe checkout when the site sells online. Its web work includes Nuderma Group, Nadiva Lab, JeuDerm USA and EIMEC.
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What does a web design and development agency do?
It takes a site from a blank page to a live URL: the structure, the look, the code, and the checkout or forms that make the site earn its keep. Plenty of agencies only do half. A designer hands over a file, a developer rebuilds it somewhere else, and the details fall through the gap: the spacing, the mobile layout, the interaction nobody wrote down.
At Kivo Marketing the people who draw the site also write its code, so what you approve is what goes live. This is what we deliver:
- Corporate and marketing sites
- Landing pages
- E-commerce stores and B2B catalogs
- Technical SEO and performance
- Stripe and payment integration
Custom website design vs. a template: which one do you need?
A template is fine when your site is a brochure and your business looks like the demo. It stops being fine when your catalog, your pricing rules or your buyers don't fit the boxes it came with. That is where custom website design makes sense.
Custom doesn't mean reinventing every layer. We pick the stack for the job. Here is how we choose, with sites we have shipped:
| Stack | When it fits | Where we used it |
|---|---|---|
| WordPress and PHP | A content-led site, where a familiar editor matters more than custom logic | EIMEC, a school of aesthetic medicine in Barcelona |
| Next.js and React | Two languages, custom logic, a checkout with rules of its own | Nuderma Group and Nadiva Lab |
| Hand-written HTML, CSS and JavaScript | One page or one catalog that has to stay light, with no platform underneath | JeuDerm USA and Aion Biogenx |
| A custom Node build | A multi-page site generated by its own build script, with local SEO written in | RESET Fisioterapia, fifteen pages |
Ecommerce website development that fits the product
Most stores don't need more features. They need the right three. For a clinical Korean skincare catalog, that meant filters by product line and by skin concern, a wishlist and shipping calculation. JeuDerm USA runs as a single page with Stripe checkout and no e-commerce platform underneath.
For Nadiva Lab, an electrolyte and collagen supplement, it meant a flavor picker, a Supplement Facts panel, a science page and Stripe checkout in dollars that adds sales tax by state. The full story is in the Nadiva Lab case study. For Aion Biogenx, it meant the opposite of a shop: a wholesale catalog of 111 SKUs for professional buyers, with filters, sorting and a quote list, and not a single price on the page.
When a standard platform does the job, we use it, and WooCommerce is part of our production stack. When the platform would get in the way, we write the store.
Why SEO and speed belong in the build, not after launch
Search engines read code, not mockups. Page structure, loading speed and structured data that tells Google what a page is about are all decided while the site is being built. Fixing them later means rebuilding parts of it.
RESET Fisioterapia, a physiotherapy clinic in Terrassa, near Barcelona, has local SEO and physiotherapy schema built into its fifteen pages. JeuDerm USA's store ships with JSON-LD structured data. EIMEC's site, the first one Kivo ever shipped, runs on WordPress with SEO work, and it is still live.
A useful question for any agency you talk to: where does SEO sit in your process? If the answer is "after launch", the structure is already set.
Websites for brands that sell across the US
Selling online in the US brings details a European template doesn't expect: prices in dollars, sales tax that changes from state to state, and buyers who switch between English and Spanish. Those are design decisions, not settings you switch on at the end.
Kivo Marketing has a team in Miami, FL, and JeuDerm USA, Nadiva Lab and Aion Biogenx all sell to US customers. Nadiva Lab's checkout charges in dollars with tax by state, and Nuderma Group's corporate site is bilingual, sending clinics, spas and distributors to its partner portal. If you're comparing website development in Miami, see our Miami studio. Local projects: web design in Miami and web design agency in Barcelona.
How we build a website, from brief to launch
Four steps, one team, and no mockup handed to someone else to finish. If the brand needs work before the site does, we start there with branding. If the site needs logins, accounts or an admin desk, that part is custom software, and we build it too.
- Get the brief right. Who visits, what they need to find, what the site has to sell or collect, and who will edit it afterward. That last answer often picks the stack.
- Design the whole thing. Pages, components and states drawn together, so the build never has to guess.
- Build it for real. Production code in Next.js, WordPress or hand-written HTML, with Stripe and integrations such as n8n or Zoho wired in.
- Launch and sharpen. We measure, tune and keep improving after go-live, with the same team that built the site.
Work we have shipped
- Nuderma Group
Bilingual corporate site for a dermocosmetics house with four brands, routing clinics, spas and distributors into the partner portal. Next.js, React, TypeScript, Tailwind, Prisma and Resend.
See the project - Nadiva Lab
US store for an electrolyte and collagen supplement: flavor picker, Supplement Facts panel, science page and Stripe checkout in dollars with sales tax by state. Next.js, Tailwind, Stripe and GSAP.
See the project - JeuDerm USA
Single-page store for a clinical Korean skincare catalog: filters by line and by skin concern, wishlist, shipping calculation and Stripe checkout, with no e-commerce platform underneath.
See the project - Aion Biogenx
Wholesale catalog for professional buyers: 111 SKUs with filters, sorting and a quote list, without publishing a single price.
See the project - RESET Fisioterapia
Fifteen-page site for a physiotherapy clinic in Terrassa, generated by its own Node build, with local SEO and physiotherapy schema.
See the project - EIMEC
Website for a school of aesthetic medicine in Barcelona. The first site Kivo shipped, and it is still running. WordPress, PHP and SEO.
See the project
Frequently asked questions
How much does it cost to build a custom website?
It depends on how many page types the site needs, how many languages it runs in, whether it sells online and which systems it has to talk to, like Stripe or Zoho. A one-page store and a bilingual corporate site that feeds a partner portal are different projects. Kivo Marketing quotes after the brief.
Does a custom website rank better on Google?
Not because it's custom. A well-built site ranks better: fast, with a clear structure, structured data and content that answers what people search for. That can be done in WordPress or in hand-written code, but it is decided while the site is built, not afterward.
Is a custom website worth it for a small business?
Not always. If you need a few pages and a contact form, a good template can be enough. Custom is worth it when your products, prices or customers don't fit a template: a catalog with its own filters, a checkout with tax rules, a B2B site that keeps prices private.
Will my team be able to edit the website?
It is one of the first questions in the brief, because it shapes the stack. If your team publishes every week, WordPress gives them an editor they probably already know. A Next.js or hand-written site is lighter and more flexible, and we agree up front how content changes will be made.
Can you build a bilingual website in English and Spanish?
Yes. Nuderma Group's corporate site is bilingual, and Kivo Marketing works in both languages with clients in the US, Spain and LATAM. A good bilingual site is more than a translated copy: each language gets its own URLs, its own titles and its own search terms, so both versions can rank.